Saturday, 3 October 2009

F A M I L Y

From Designers Republic to Family.

F A M I L Y is a design studio established in 2006. Providing a unique and different approach to sectors such as music,fashion, culture and the arts. Family are interested in collaborating with other designers and creatives in various sectors. They have a number of awards under their belt including the D&AD Design Award 2006. Family specialise in Branding, Graphic Design, Advertising, Publications and Literature, Product Packaging Retail, Typography, Art Direction and Photographic Direction.

It's clear to see that the Designers Republic have played a role in the inspiration for alot of Family's design. From the type setting to the colour use and from the distruction of form to the finished product. Family use white space as an advantage in alot of work and prefer not to over power the page. Also, the use of a single colour for an entire design seems to be their in-house style.


Family
                                                           Ellesse 50th Anniversary.



Family also use this style of deasign through publications, typography and typesetting. The minimalistic approach. Each idea seeming cleaner than the next but still holding a hint of integrity.







In this 'NYC Book' the minimalism is out again. The white space is used and not abused. The typography is almost like a New York Times Headline and that use of block colour is seen again. Much like the works of a freelance designer named Chris Clark...

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